# Actions

Emailpref creates default actions for a bi-directional sync between you preference page and Campaign Monitor.

{% hint style="danger" %}
Deafult actions: The default actions created by Emailpref can not be deleted
{% endhint %}

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You can also create custom actions, to sync your data across various platforms and add/ remove a user from a list depending on use case. \
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Emailpref gives you the control to create custom actions.